The winners of the inaugural Product of the Year awards have been announced. TorchMedia and Retail World are the Australian sponsors of the awards, which recognise the most innovative brands in the launch of new products.

Welcome to a new year and a new-look TorchMedia website! It’s been a while in the making, so we’d like to introduce you to some of its new features:

According to The Elements Report released this month by Miller Zell as part of the 2009 In-store Marketing Summit, In-store marketing is more effective than traditional advertising. 

TorchMedia has increased its maxi floor portfolio offering, with the super sized advertising decals now available to be placed at the entrances of 111 grocery outlets and 68 discount department stores across Stockland, Centro and AMP shopping centres. Impossible to miss, Maxi Floor Decals provide unparalleled cut-through in a highly competitive environment and ensure that your brand is fresh in the shopper’s mind when they enter the store.

Last week, the Liquor Merchants Association of Australia (LMAA) in association with Nielsen presented the inaugural Nielsen Global Liquor Symposium and Global Wine Forum at Doltone House in Pyrmont, Sydney.